Program Information
Facilitated Workshops
Tuesday 17 March
Three facilitated workshops will take delegates through different aspects of Planning & Design, Marketing & Communication and Management of mainstreets, when registering to attend Mainstreet 2009 delegates will be asked to selected a preferred workshop from the following:
Mainstreet Resurrection – People, in Community, the Heartbeat
Allan Tranter, Creating Communities Australia Pty Ltd
Many signs point to the preference of people to frequent mainstreets rather than big box shopping centres. Why?
The notion of “sense of place&rdquo is applied to mainstreets. Why? What are the four layers of “place?” Some mainstreets work, some fail. Why?
This workshop will examine the notion of mainstreet from a sense of place perspective, explore what are the ingredients for success and look at the simple things that can be done to ensure that mainstreets are hearts that work not derelict blobs of useless infrastructure.
Enhancing the Mainstreet – Improving Walking and Wayfinding
John Grant, J.A. Grant & Associates & Bruce Herbes, Visualvoice
This workshop will look at 4 major themes:
A) How local centres and shopping strips can compete with the stand-alone mega-centres by providing a safe, attractive and accessible local retail environment; B) The importance of the ?non-drive-in-spend?, and the role of walking, cycling and public transport access; C) How to improve the walking environment by identifying pedestrian barriers and low cost solutions; and, D) The value of wayfinding signage for activity centres, including examples of good practice from WA, NSW and Victoria.
The workshop will provide opportunity for discussion and there will be examples of signage on display.
Getting to the Heart of the Matter
Julia Zivanovic, Know L'Edge
What is the key to successfully creating, developing, managing and marketing a Mainstreet, precinct or regional destination?
This workshop offers a practical, intensive, idea-packed, action orientated approach to managing and marketing mainstreet, precinct or regional destinations. The workshop is intended to share new views and ideas, and to sharpen the understanding from group work using real life case studies and data. Participants are also welcomed to share their experiences with the facilitator to broaden the global showcase of multidimensional and interdisciplinary approaches to the current challenges in this field.